Project Info +
Brand Strategy for Social Impact Investment Fund

Social Impact Investing is the future of philanthropy, but it’s a new concept and needs explaining to donors. 

Si3 is UJIA’s innovative initiative that is changing Israel-focused philanthropy. Si3 uses a cutting-edge approach to drive social change in Israel and creatively engage funders in the UK who have not previously directed their philanthropic efforts towards Israel through Social Impact Investing.

Graphical worked with the UJIA team in London and Tel Aviv to help convey a complex idea in as simple a way as possible. A website, event collateral, investor presentations and impact reviews have been created to help promote the initiative.

Take a look at the brand and website Graphical has created for Si3 here: